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Meet 6 Trailblazing Women Who Created Brands That We Love

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Meet 6 Trailblazing Women Who Created Brands That We Love

Fueled by determination and hard-work each of them is scripting her own success in today’s world. Here we present a list of talented women who created brands that we all love.

Text Credits: A.Ankitha

India is suddenly oozing with a new wave of women entrepreneurs who are deep diving into various fields and turning their passion into brands that their customers adore. Let’s have a look at 6 such pioneers who have set the bars really high!

 

Richa Kar, Co-founder, Zivame

 

Image credit: Kenfolios

 

Known to be the most instrumental female entrepreneurs of the country, Richa Kar, noticed that women weren’t comfortable shopping for lingerie in physical outlet stores (thanks to the salesman oggling at their ‘assets’), thus she started India’s first online lingerie portal Zivame, way back in 2011 when she was 31. Breaking stereotypes, Zivame is an online space where women can comfortably browse through styles, sizes or even colors and get the goods delivered to their doorstep without all the embarrassment (Psssst! Go buy that lacy lingerie you always wanted).

Click here to shop!

 

Suchi Mukherjee, Founder and CEO, Limeroad

 

Image credit: Facebook

 

Suchi Mukherjee founded India’s most loved fashion discovery portal -Limeroad.com when she was 39. After a successful career in firms like eBay, Gumtree and Skype, Suchi embarked on her entrepreneurial journey. Limeroad provides new and interesting lifestyle products across categories like apparel, accessories, home and non-perishable food collected from carefully selected retailers.

What started out as a mere idea, today is India’s leading discovery platform with a listing of over 18 million products.

Click here to check out the cool venture.

 

Anita Lal, Founder and Creative Director, Good Earth

 

 

20 years ago, when she was 46, Anita Lal, a studio potter with absolutely no experience or business plan, started her home décor design brand Good Earth. What began as a passion project for a housewife who simply wanted to sell beautiful things, has since then grown into a fabulous and magnificent homegrown female enterprise.

Good Earth stores are veritable treasure troves teeming with sumptuous bedding, giant silk pillows, glowing lanterns, elegant and eclectic furniture, inspired cookery, skincare, apparels, India’s first wine bar and all the beautiful things you would ever want in your home.

Click here to have a look.

 

Nina Lekhi, Founder, Baggit

 

Image credit: Facebook

 

Coming from a very reserved family background, where no women in the family stepped out to work, Nina Lekhi, with much encouragement from her mother started Baggit with an initial investment of Rs. 7000, when she was just 24. Today, Baggit is the most-well known handbag brand that strictly adhere to “Make in India” policy and takes pride in using recyclable and environment-friendly products. The product range from handbags, purses, clutches to satchels made with innovative fabrics much loved by her customers.

Check out the cool Made in India site here!

 

Falguni Nayyar, CEO, Nykaa

 

Image credit: sheroes

 

Quitting a grandly successful career of 25 years in financial services, Falguni Nayyar took the entrepreneurial plunge and launched Nykaa.com—a women-centric eCommerce portal providing beauty and wellness products when she was 49. Nykaa sells more than 35,000 products from 650 brands, both international and Indian, luxury and mass, and is constantly adding new labels to its stock. Providing the best fashion and beauty products, the company received almost 250-crore turnover in a time span of five years.

Click to shop for beauty products! *click*

 

Mira Kulkarni, Founder & MD, Forest Essentials

 

Image credit: Facebook

 

Hailing from Uttaranchal, Mira Kulkarni was exposed to the Ayurvedic lifestyle early in life. Using this knowledge and keeping the inherent properties of Ayurveda intact, she started her own beauty brand-Forest Essential in 2001, when she was 33, to make Ayurvedic beauty products.

From handmade soaps to sensual body oils to many high-performance facial care products, all the products are based on natural spring water, pure essential oils and traditional Ayurvedic recipes.

Click here to indulge in some Ayurvedic goodness.

 

With their heads held high and eyes set on their dreams, these extremely talented women are inspiring the next generation of superwomen. Do you think we missed out on a few inspiring women in the entrepreneurial circle? Let us know in the comments section below!

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Beauty

Step by step Skin Prep for All Bride To Be

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Congratulations, bride-to-be! As you prepare for your big day, glowing skin is undoubtedly at the top of your wish list. Your wedding day is a celebration of love and commitment, and feeling confident in your own skin is essential. To help you achieve that coveted bridal glow, we’ve curated a comprehensive step-by-step skin prep guide just for you.

Start Early with a Consistent Skincare Routine

Begin your bridal skincare journey well in advance to allow your skin ample time to adjust and improve. Establish a daily skincare routine tailored to your skin type and concerns. This should include cleansing, toning, moisturizing, and sunscreen application. Consider incorporating serums or treatments targeting specific issues such as acne, hyperpigmentation, or dryness.

Address Specific Skin Concerns

Identify any specific skin concerns you want to address before your wedding day. Whether it’s acne breakouts, uneven skin tone, or dullness, consult with a dermatologist or esthetician to develop a targeted treatment plan. This may involve professional facials, chemical peels, or laser treatments to enhance your skin’s appearance and texture.

Hydration is Key

Hydrated skin is happy skin, so make sure to drink plenty of water throughout the day to maintain optimal hydration levels. Additionally, incorporate hydrating skincare products such as hyaluronic acid serums or moisturizing masks to replenish moisture and plump up your skin.

Exfoliate Regularly

Regular exfoliation is essential for sloughing off dead skin cells and promoting cell turnover, resulting in smoother, more radiant skin. Choose a gentle exfoliator suitable for your skin type and use it 2-3 times a week to reveal fresh, glowing skin underneath.

Don’t Forget About Your Lips

Soft, smooth lips are a must-have for any bride. Incorporate a lip scrub into your skincare routine to buff away dry, flaky skin, followed by a nourishing lip balm to keep your lips hydrated and kissable soft.

Prioritize Stress Management and Self-Care

Wedding planning can be stressful, but don’t let it take a toll on your skin. Practice stress-relieving activities such as yoga, meditation, or deep breathing exercises to keep your mind and body in balance. Remember to prioritize self-care and make time for activities that bring you joy and relaxation.

Get Sufficient Beauty Sleep

Quality sleep is crucial for healthy, radiant skin. Aim for 7-9 hours of uninterrupted sleep each night to allow your skin to repair and regenerate. Invest in a silk pillowcase to minimize friction and prevent creases and wrinkles while you sleep.

By following this step-by-step skin prep guide, you’ll be well on your way to achieving a radiant bridal glow that will leave you feeling confident and beautiful on your wedding day. Remember to start early, be consistent with your skincare routine, and prioritize self-care throughout the process. With a little dedication and effort, you’ll be glowing from the inside out as you walk down the aisle to say “I do.”

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Beauty

Kiara Advani’s Soft Glam Makeup Look

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Kiara Advani is proof that a look may be beautiful without always requiring intense contouring and layers of makeup. The actor from Satyaprem ki Katha has a natural, luminous, and unquestionably head-turning approach to soft makeup that is worth emulating. Lekha Gupta, her makeup artist, created the ideal mix between a clean, glowing complexion and a subtle brown smoky eye. Whether it’s for her big day or multiple red carpet appearances, the actor has a reputation for doing minimalist makeup flawlessly.

Kiara Advani, wearing a body-hugging pink gown by Tran Hung, was spotted having a pink moment that was enhanced by her bold beauty appearance. Her face was defined by the delicately bronzed cheeks, her glossy nude lips completed the ensemble, and her gently smudged out makeup accentuated the shape of her eyes.

Lekha Gupta, the makeup artist, accentuated Advani’s eyes by using mascara to lend drama to the lashes. She gave Advani’s skin a dewy base and then defined the cheekbones with a warm, peachy bronzer. Her lips were covered in a glossy lip gloss that complemented the brightness of her pink costume, and her brows were nicely shaped and filled in. In terms of hair, the actor sported a glossy, blow-dried mane that had a contemporary centre part to complete the symmetry of the ensemble.

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Beauty

The IT Girl Hair Colour for 2024

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January is over halfway through, so now is the ideal time to schedule a hair appointment and treat yourself to a much-needed makeover. It’s time to give your desire for a fresh appearance some action, starting with a chic hair colour makeover. Your distinctive personality is reflected in your mane of hair, which changes colour and shape to mirror the range of emotions you experience during your life. Thus, wear your hair the way you prefer it since, in 2024, it will make a statement and the revolution will be colourful, daring, and wholly original! Are you looking for new and inspiring ideas? Fear not—we’ve got you covered.

In contrast to 2023, which focused mostly on adding warmth to varied hues, 2024 will be all about subtly updating those in-vogue colors that are already well-known to us. We’re still living in the past and trying to figure out how to style those early aughts beauty trends in a more contemporary manner. Additionally, we’ll keep seeing fresh takes on red hair, which this year proved to be the “it” colour. There’s a shade of red that works for everyone, whether you want to use lowlights to draw attention to certain areas or not.

Red hair was trendy in 2023, as seen on Emily Ratajkowski, Dua Lipa, Megan Fox, and many more of our favorite celebrities. Red hair can be really entertaining, depending on your skin tone and eye colour. You can choose between a bold red like Lipa and a more subdued, natural auburn like Meghan Fahy. Whichever shade of red suits you best, aftercare is crucial. Use a shampoo and conditioner with Color Care to prevent color fading. 

Rich bordeaux, a gorgeous blend of brown oak and burgundy-red, is the ideal option for giving dark hair a dash of refinement and coziness. It appears that this is the color of the season for everyone from Dua Lipa to Ira Khan. 

Copper, a color that isn’t typically considered red. A shiny, intensely contrasting auburn that strikes a balance between deep red and brown could be the hairstyle of 2024. This tint has great appeal for both Bella Thorne and Kendall Jenner, she declared herself a certified redhead when she wore it.

There will be more to red hair than a fashion statement in 2024. Since red is the undisputed color for IT girls in 2024, there is a red for every girl out there, regardless of shade.

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