Mercedes-Benz Luxe Drive to visit the city of Kochi in God’s own country

FWD Life Mercedes-Benz Luxe Drive to visit the city of Kochi in God’s own country

After winning hearts in the city of gardens, Bangalore, Mercedes-Benz Luxe Drive is all set to visit the city of Kochi to expand its footprint in the Southern state of Kerala. This unique customer engagement programme will entice the people of Kochi with its luxurious brand experience and engage with its strong and evolving customer base. Luxe Drive is based on the three strong pillars of Adrenaline, Gourmet and Lifestyle. This event will also give patrons an opportunity to experience Mercedes-Benz cars on a specially designed track. Mercedes-Benz has also associated itself with Chef RanveerBrar for the event who will be preparing some delicious cuisines for the patrons present there.

Apart from these attractions, Genesis Luxury will have an exclusive lifestyle boutique at the venue that will offer luxurious souvenirs. Along with this, Luxe Drive will also facilitate a complementary car evaluation and provide patrons an opportunity to pick up exclusive Mercedes-Benz merchandise from the venue. Many more attractions like live band music along with the display of New Generation Cars are also lined up for more fun and frolic.

Other Highlights:

  • Merchandise Zone – A special zone for the sale of exclusive Mercedes-Benz merchandise
  • Kids Zone – Special games to engage the tiny toddlers while their parents get the feel of the Luxe Drive
  • MercedesTrophy Zone – Exclusive golf section that will highlight the popularity of the MercedesTrophy and educate patrons about the renowned golfing tournament
  • Vehicle Evaluation Counter – The pre-owned car sales team will conduct a free car evaluation for all the participants and will also provide an opportunity for special trade-in with personalized finance offers
  • Mercedes Benz Financial provides innovative and customer friendly finance solutions, focused at increasing sales of Mercedes-Benz cars. The aim is to identify the best ownership solution for our customers by offering differentiated products and services via leasing, financing & insurance. Association with events like Luxe Drive gives MB Financial a great opportunity to interact with customers & showcase their offerings


Date : 25th and 26th March, 2017

Venue : Samudrika Convention Centre, Cochin Port Trust, North East, Willingdon Island, Kochi, India 682009

Time : 11:00 a.m. to 6:00 p.m

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